In the wake of the recent e-commerce explosion, companies and consumers alike are becoming more comfortable making and receiving payments online. Despite this convergence in the consumer sphere, many churches, schools and other nonprofit organizations have yet to bring their giving programs online, limiting an increasingly tech-savvy populace to making donations via check or over the phone.
While this delay may be due in large part to tight budgets and the belief that technological solutions are too expensive, it is now more affordable than ever to bring business online. Plus, engaging potential donors via the internet creates opportunities to vastly increase giving, such that web-based solutions can pay for themselves quicker than ever.
Here's how adding an online element … more