Archives / 2011 / December
  • Happy New Year!

    As we head into 2012 we want to once again take this opportunity to Thank You for choosing Vantage.

    This year we blogged about some of the most pressing issues in the payments industry impacting merchants accepting card payments. 2011 saw major industry changes enacted, including new PCI security, IRS reporting, and the Durbin Debit regulations.

    Thank you again for the privilege of being your payment solutions partner and for the opportunity to earn your trust, loyalty, and business every day. It is very exciting to be able to work with so many great entrepreneurs! We would like to extend a special thank you and our sincere gratitude for all your referrals and testimonials. We pledge to continue to build upon and maintain the Vantage reputation for the high level of personal service you … more

  • Follow Best Practices for Best Merchant Rates

    As we head into the start of a new year, now is a good time to review your card processing procedures. Many of the highest Interchange rates result from transactions that downgrade for preventable reasons. Please take a moment to review your card acceptance procedures and follow best practices as they are important in qualifying your transactions at the very lowest Interchange rates available.

    Here are the most common issues:

    If you are accepting key entered transactions, the most common cause of downgrades is due to missing AVS (address verification service) which looks to match the cardholder’s zip code at the time of authorization. Best practice: always enter the zip code. Check with your staff and your system to make sure you are entering and passing the zip code with each … more

  • Small Business Lending Down; Demand Up

    In the news this week were several stories about small business lending. In “Bank loans to small business fall to 12-year low” an analysis of FDIC data showed that the number of small loans to business of $1 million or less have been shrinking consistently.

    Small businesses rely almost exclusively on credit provided from banks. One reason small business lending is down was covered in another article, “Why Aren't Small Businesses Getting Loans From Big Banks?” which points to the big banks' new stringent credit policies. Bankers seem to be denying that lending standards are an issue, but small businesses report that borrowing has changed dramatically and has become an extreme process. The evidence seems to support the fact that there has been a fundamental change … more

  • Vantage Powers Card Processing for Today Show Steals and Deals Clients

    Congratulations to Vantage clients Moss Mills and Pure Fiber on their recent appearances on NBC’s Today Show as featured in Jill’s Steals and Deals. The Today Show segment "Steals and Deals" airs every other Tuesday morning to millions of viewers. Needless to say, both events were very successful and resulted in a huge surge in sales volume.

    For Moss Mills, December 6th was their second Today Show sales event. Their previous Steals and Deals appearance was February 8, 2011. As part of the process and with the help of a skilled design team with previous Today Show Steals and Deals experience, they created a secure ecommerce website specifically for this event called to support the millions of hits to the site within the first few hours of the … more

  • Vantage Study Reveals Results of Fed Regulated Debit in October

    Prior to new Fed rules, as required under the Durbin Amendment of last year's financial-overhaul law, debit Interchange was priced based on numerous factors such as: signature or PIN; card present or not; transaction less than $15 or higher; supermarket or lodging and more. The new Fed regulated debit Interchange in effect since October 1st forced the addition of a new rate to be determined by the size of the cardholder’s bank issuing the debit card. For small banks, with less than $10 billion in assets, the existing debit Interchange rates remained unchanged. However, for the largest banks issuing debit cards, with assets are over $10 billion, the new Fed regulated debit Interchange rate did have an impact on merchant processing costs in October.

    Mega-merchants were expected to … more

by Ty Hardison

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