The ad reads: "Wholesale rates for your Merchant Account!We meet or Beat any offer: Are you currently processing credit cards with another processor? SAVE thousands of dollars with us by cutting out the middleman. Chase Paymentech Solutions is the Number One Bank Card Acquirer in the World with lowest rates guaranteed at over $500 Billion Visa MasterCard Sales Volume. Call me Now at 949..xxx...xxxx to take advantage of this limited time offer. a JPMorgan Chase ISO/MSP"
How familiar does this pitch sound to you? I would like to hear your thoughts on this style of advertisement and its effectiveness.
Are "wholesale rates" really … more